Category / Direct Mail

Especially amidst postal slowdowns in 2020 and 2021, we often hear the same question or concern; a customer or prospective customer wants to put out an international marketing campaign but they feel…

If you’re reading this, you most likely have the same “OH NO!” thought that many marketers and organizations in general have around this time of year. That ‘it’s “the most wonderful time…

It may seem counterintuitive to be reading an article about how to spend less on your targeted marketing programs on our site, but our goal is always to help our customers maximize…

Years ago, anybody and everybody were proclaiming that “direct mail was dead” because of the up and coming (at the time) millennial generation. The supposed consensus was that because of the rise…

Now more than ever, consumers live in a highly customizable society, often without even realizing it. Shopping apps and websites use browsing history to control what content is fed to consumers consistently…

Customers are critical to your business’ success. After starting out and developing your initial customer base, growing your base may be one of your main focuses. However, it is critical to make…

In an age focused around technology, social media, SEO, and retargeting, it still important considering direct mail for your next marketing campaign. Even after 170 years, direct mail marketing remains consistent in…

Running a business requires the supervision of many constantly moving departments and projects, from planning to execution. If direct mail is part of your marketing strategy, you’ll want to make sure that…